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Hello!

I'm Pete Wallace, a surrey based Front-End developer with over two decades of experience in digital.

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The backstory

I began my career in multimedia, primarily working on e-learning, training, and press pack applications for prominent publishers such as BBC Worldwide, BBC Active, University of Cambridge, Oxford University Press, UKTV, and Kelloggโ€™s with the award winning agency - Fifth Dimension Productions.

As the industry shifted from physical (PC/Mac CD-ROMs) to online platforms, I transitioned my skills to Front-End development. Initially, I crafted support sites for products like BBC Activeโ€™s Get Into French๐Ÿ”—, an IVCA Gold award winner. Subsequently, I progressed to developing full-fledged online solutions.

Focus on Fintech

In 2009, the agency refocused its efforts and established itself as the marketing agency for Europeโ€™s emerging payments sector. Since then, Iโ€™ve concentrated solely on Front-End development, primarily within the fintech landscape.

Current Skills

  • Front-End Development

    • Tailwind CSS, SCSS, Foundation CSS
    • Astro, Eleventy(11ty), Nunjucks, Panini, Handlebars
    • Typescript, Alpine.js, ES6, jQuery, JSON, Motion One
    • Markdown, MDX
    • Gulp, npm, Webpack
    • Xamarin.Forms
  • Email Development

    • Foundation for Emails
    • Maizzle (Tailwind for email)
    • SCSS/ Inline CSS
  • Development tools

    • Visual Studio Code, Visual Studio
    • Adobe Creative Cloud (Photoshop, Illustrator, Acrobat, Lightroom)
    • Microsoft Office
  • SaaS / PaaS

    • Mailchimp
    • Zoho CRM
    • Slack
    • Microsoft Teams
    • Azure Dev Ops
  • Role-Specific Responsibilities

    • HTML Templates
    • HTML Email templates
    • Content management
    • Wireframes
    • Asset generation
    • UX/UI
    • Markdown
  • Key Competencies

    • Creativity and problem solving
iPhones with mykring app in use

Show and tell

Curious to see my work in action? Discover the stories behind my projects, the challenges addressed, and the solutions crafted.

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Streamlined Workflow

My workflow revolves around static site generators. Initially, I used Panini๐Ÿ”— within the Foundation framework, and more recently nunjucks๐Ÿ”— using 11ty๐Ÿ”—. This component-based approach improves consistency and facilitates seamless updates across all templates.

Using a SSG for prototyping enables me to promptly address client requests and provide reassurance to the development team regarding proposed changes. Maintaining a well-organised set of static templates bridges the communication gap between clients and developers, ensuring alignment and reducing the risk of project scope creep.

Devices view

Snapshot of a typical listing index. Clients, developers, and third-party agencies have access to the most recent version of any page.

Supporting Multilingual Websites

Recognising the importance of context in translations, I introduced a template index listing system. This supports third-party translators in producing concise translations for multilingual websites. With this resource, translators can easily access a comprehensive listing to understand user pathways or view entire pages without the need for test accounts or sandbox transactions.

What comes next?

This static site was crafted using Astro๐Ÿ”—, integrating Tailwind CSS๐Ÿ”— alongside Alpine.js๐Ÿ”—. It replaces the previous version, which was developed using 11ty๐Ÿ”— and Webpack๐Ÿ”—. Iโ€™ve enjoyed learning Astro and am eager to explore its potential in upcoming projects.

Woodland scene

Achieving Balance and Wellbeing

Beyond work, I enjoy spending time outdoors with my family, especially my two young and adventurous boys. Exploring nature helps me maintain a sense of balance and wellbeing, although tackling their curiosities often leads us to rely on technology like Google Lens๐Ÿ”— for assistance!

Beach scene with close up of jellyfish. Detail shows iPhone with google lens app

Availability

Thanks for exploring my bio! Iโ€™m currently available for new roles in Front-End development. If you believe I could be a good addition to your team, please donโ€™t hesitate to connect and send me a message - or reach out via LinkedIn๐Ÿ”—. Iโ€™m genuinely looking forward to potential collaborations.

For a closer look at my portfolio, head over to the work section. There are currently 10 case studies to explore.