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Hello!

I’m Pete, a seasoned Creative Developer focused on UI & UX design principles. I enjoy producing intuitive, user-centred solutions that help simplify life for all users.

I draw on my knowledge of design systems, performant development and accessibility to simplify user journeys and improve business outcomes.

Read my bio Contact me

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What I do

I have worked with fintech startups, e-money services, and global brands, delivering high-performing websites and multilingual apps that blend functionality and user experience. My work spans creative design, responsive front-end builds, and user-centred problem solving - always with an eye on accessibility and detail.

I help businesses bring their digital visions to life through clean, efficient code and user-friendly designs. My toolkit includes:

  • UI & UX Design
  • Design Systems & Prototyping (Figma)
  • Responsive Front-End Development (Tailwind, TypeScript, Astro)
  • Accessibility (WCAG)
  • Continuous Deployment Workflows (GitHub, Netlify)

The backstory

I began my career in multimedia, developing award-winning e-learning, training, and press pack applications for renowned clients such as BBC Worldwide, University of Cambridge, and Oxford University Press. As the industry shifted online, I embraced the change and pivoted into Front-End development, focusing on rapid prototyping.

Starting out, I helped build support sites for innovative projects like BBC Active’s Get Into French, an IVCA Gold award winner. Subsequently, I progressed to developing full-fledged online solutions.

I shifted my focus to the fintech sector, where I led Front-End development for innovative products such as K Ring, the world’s first Mastercard-powered contactless payment ring. This environment demands quick, testable solutions, enabling clients and teams to rapidly validate ideas and innovate.

  • Current Skills

    My current working stack is marked in bold

  • Development

    • Tailwind CSS, SCSS, Utopia, Foundation CSS, PostCSS
    • Astro, Eleventy(11ty), Nunjucks, Panini, Handlebars
    • Umbraco CMS, EPiServer, Wordpress
    • Typescript, Preact, Alpine.js, ES6, jQuery, JSON, Motion One
    • Markdown, MDX
    • Gulp, npm, Webpack
    • Xamarin.Forms
  • Tools

    • Visual Studio Code, Visual Studio
    • Figma
    • Adobe Creative Cloud (Photoshop, Illustrator, Acrobat, Lightroom)
    • Microsoft Office
    • npm, git, github
    • Netlify, Cloudflare
  • SaaS / PaaS

    • Mailchimp
    • Zoho CRM
    • Slack
    • Microsoft Teams
    • Azure Dev Ops
  • Responsibilities

    • Design Systems
    • UX/UI
    • HTML / Email templates
    • Accessibility (WCAG)
    • Performance optimisation
    • Content management, Markdown
    • Wireframes
    • Asset generation
  • Key Competencies

    • Creativity and problem solving

Digital Certificates

  • Google Analytics Certification

    Google, (Skillshop)

    Issued: 2026-05-03

    Expires: 2027-05-03

  • Digital Skills: Web Analytics

    Accenture, (FutureLearn)

    Issued: 2026-02-11

  • Digital Skills: User Experience

    Accenture, (FutureLearn)

    Issued: 2026-02-03

Looking Ahead

I’m always keen to explore new technologies and production methods. This static site was crafted using Astro v5, integrating Preact, and Tailwind CSS v4. I’ve really enjoyed diving into Astro and have been impressed with its exceptional load times and lighthouse scores.

… performance can also have a material effect on whether your website’s users follow through. Slow sites have a negative impact on revenue, and fast sites are shown to increase conversion rates and improve business outcomes

Source: Google Web.Dev - Why does speed matter?

This site is ‘hand-built’ and should serve as a marker of my capabilities in design and front-end development.

Balancing Life and Work

I love exploring the great outdoors with my young family and spending quality time at the nets with my cricket-obsessed sons. During the season, I volunteer as a parent coach at our local cricket club.

Nature is my go-to for recharging and getting offline, but I’m not above using Google Lens to identify what we’re discovering!

Beach scene with close up of jellyfish. Detail shows iPhone with google lens app

Availability

I’m currently available for new opportunities in UI/UX and front-end development. If you think I could be a great fit for your team, please connect or reach out via LinkedIn.

Head over to the work section for a closer look at my portfolio. There are currently 11 case studies to explore.