Jeff Wayne's Musical version of The War of the Worlds

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Credit: Jeff Wayne's Musical version of The War of the Worlds

Overview

Originally created to promote the discography of Jeff Wayne’s Musical Version of The War of the Worlds, the site quickly evolved to become the primary resource for explaining the story, connecting with fans, and introducing new listeners to the TWOTW experience.

A tour section was subsequently included to promote the hugely successful live musical version - Jeff Wayne’s Musical Version of The War of The Worlds - Alive on Stage! - as it toured the UK and Europe, Australia, and New Zealand.

User engagement was critical to the site’s success because the album had a large and devoted fan base. The forum grew to a community of over 20k users with 19 message boards and over 3.2K topics. The brand had numerous social and merchandising channels so the website needed to be the central hub that connected everything.

The site promoted and then documented 8 Arena tours, culminating in the 40^th Anniversary UK tour in 2018.

My responsibilities

• The designs and static templates were hosted in a secure listing to keep stakeholders informed throughout the development process. Project management
• I designed the visual layouts in Photoshop and oversaw all revisions to ensure the client was satisfied with the proposed solution.
• I created all of the Front-End HTML templates. These were then handed over to a team of back-end developers, complete with detailed annotations, listing indexes, and support documentation.
• I assisted in configuring the content management system (Custom) and oversaw the testing of the transferred site content throughout the development process. collaboration
• The client could write newsletters and some news items, but I was in charge of populating the majority of the content. Each tour or album release was usually preceded by a minor site rebranding.

Original site

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Reworked visuals

The images below were created for a site refresh in preparation for an Arena tour in the United Kingdom and Europe.